Trademark Law

Registering a Trademark - The Six Step Process of Applying for a Trademark in the US

Applying for a trademark can be done without a trademark lawyer. However, it is highly recommended that you strongly consider hiring one to assist you with your application. A trademark can be one of the most valuable assets in your company's intellectual property portfolio and having your application done correctly can help you in ensuring your protections are in order. All and all, the trademark registration process is a six-step process that can last anywhere from six months to 24 months to complete. In this blog post by Cordero Law, we go over the six steps to help you understand what you will be facing in the trademark process.

Cease and Desist Letters: What Are They, and What Should You Do?

Receiving a sternly worded letter from a law firm on behalf of another person or company ordering you to stop doing something can be stressful, especially if you are not familiar with "cease and desist" letters. Although they can be unsettling, cease and desist letters are fairly common.